Empowering Entrepreneurs to Thrive in the Digital Marketplace

In today’s rapidly digitalising India, having a strong online presence is no longer optional; it’s essential for business survival and growth. At the Centre for Digital Inclusion and Social Impact (CeDISI) Trust, we believe that every nano, micro, and women entrepreneur deserves the opportunity to grow, connect, and compete in the digital economy.

Through our Digital Presence & Social Media Marketing program, we train and empower nano, micro and women entrepreneurs to build their online brand, reach new customers, and increase sales, all using simple and accessible digital tools.

Why It Matters

Social media is the modern marketplace for small businesses. From promoting local products to connecting with customers across India, platforms like Instagram, Facebook, WhatsApp Business etc. have become the most powerful tools for growth.

By building a digital identity and mastering social media marketing, entrepreneurs can:

• Reach a wider audience beyond their local community

• Increase sales through digital engagement

• Build credibility and trust with their customers

• Compete effectively in today’s tech-driven world

What entrepreneurs learn and implement in our hands-on workshops

Our hands-on training sessions equip entrepreneurs with practical, easy-to-learn digital marketing skills, including:

• Creating and managing business pages on Instagram, WhatsApp Business, YouTube, Facebook and LinkedIn.

• Designing engaging content – posts, reels, and stories that attract attention

• Running low-cost, high-impact ads to reach target audiences

• Building brand trust through authentic community engagement and storytelling

Outcome

Participants can transform their businesses by applying these skills. Examples include:

• Selling directly through Instagram Shops and WhatsApp Catalogues

• Turning traditional small businesses into modern digital brands recognised beyond their local markets

• Create videos of their products and sell with confidence

Our Mission

CeDISI Trust’s mission is to ensure that no Indian entrepreneur is left behind in the digital and new-age financial world. Through our Digital Presence & Social Media Marketing program, we’re building confidence, fostering innovation, and opening doors to sustainable growth.

How You Can Help:

• Donate to support our programs and initiatives aimed at empowering Nano, Micro and Women-led enterprises.
• Partner with us to develop and implement impactful projects that promote digital, financial inclusion and entrepreneurship among Nano, Micro and women-led entrepreneurs
• Collaborate with us to leverage your expertise and resources in support of the economic empowerment of nano, Micro, and Women-led enterprises.

Together, let's create a future where Nano, Micro and women-led enterprises have the tools and opportunities they need to thrive in the digital age. Join us in empowering them to go digital and unlock their full potential.

Write to us at contact@cedisi.org